Eduveda

Certification Program in Digital Marketing with Applied AI

Learn from IIM Ranchi's expert faculty

Gain hands-on, real-world experience

Get career-ready with guided mentorship

1.2K+ students have already registered

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What describes you best *
Course Duration
6 months
Time Commitment
8-10 Hours/week
Eligibility
12th Pass and Above
Programme Directors
Prof. Shweta Jha, Prof. Satyam
EDU
Placeholder Image

Why Choose This Course?

Learn with IIM's Strategic Depth, Lead with Global Impact.

Prestigious Certification

Earn a completion certificate that signals structured learning, guided practice, and credible programme participation.

Future-Proof Career Gateway

Build digital marketing skills that align with modern growth, performance, analytics, and AI-assisted workflows.

Practical, Data-Driven Marketing

Learn to think through campaigns using measurement, experimentation, reporting, and ROI-focused decision making.

Immersion Experience

Get a cohort-led learning journey with hands-on tasks, discussion, and project-style practice throughout the bootcamp.

Industry-Relevant Tools

Work with a modern toolkit that reflects how teams operate across ads, analytics, content, and automation.

Placement Opportunities

Receive a learning experience positioned around portfolio readiness, role confidence, and job-oriented outcomes.

Certificate eligibility: minimum 70% overall attendance and qualifying evaluation performance.

What Will You Learn?

Advance your career with a hands-on program that builds practical digital marketing skills across SEO, social media, email, paid ads, and analytics.

Learn how to use Generative AI tools like ChatGPT to create content, personalize campaigns, and work more efficiently. Apply data-driven strategies to real-world marketing scenarios and complete a capstone project that brings together strategy, execution, and performance measurement.

Students learning together
Toolkit
ChatGPT
Google Ads
Google Analytics
Meta Ads
Mailchimp
Course Details
Duration
6 Months
Course Mode
Online
Certification
from IIM Ranchi
  • The big picture: Understand the fundamentals of digital marketing, how the industry has evolved, and how modern teams operate across channels.
  • Meeting AI: Start with generative AI basics and see how tools like ChatGPT are changing research, ideation, and execution for marketers.
  • Practical tools: Begin using AI-assisted workflows for planning, copy support, and faster day-to-day marketing tasks.

Instructors & Industry Experts

Faculty Lead Placeholder

Faculty Lead Placeholder

Professor of Marketing, Partner IIM

Profile

A senior academic profile placeholder representing programme-level strategic guidance, research-backed teaching, and curriculum stewardship.

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Industry Mentor Placeholder

Industry Mentor Placeholder

Growth and Performance Marketing Leader

Profile

A practitioner placeholder representing industry context, execution frameworks, and review-driven guidance for real-world digital campaigns.

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Admission Process

Step 1

Submit application

Fill in the interest form and share your learning goals, background, and motivation.

Submit application
Step 2

Complete counselling

Connect with the admissions team to understand programme fit, expectations, and outcomes.

Complete counselling
Step 3

Join the cohort

Secure your seat, receive onboarding instructions, and start the bootcamp journey.

Join the cohort

Fee Structure

Application Fee
(Non Refundable)
₹500₹100
Option 1
Upfront
Registration Fee
(non-refundable)
₹4,000
Program Fee
(non-refundable)
₹56,000
Total Fees
₹60,000
(+ applicable taxes)
Option 2
EMI(Through Our NBFC Partners)
Registration Fee
(non-refundable)
₹4,000
Program Fee
(non-refundable)
₹10,453 x 6
Total Fees
₹66,718
(+ applicable taxes)

*18% GST extra, as applicable

Our NBFC Partners

ANZ company logo
Varthana company logo
GyanDhan company logo
Credit Fair company logo
Propelld company logo
Bajaj Finserv company logo
Northern Arc company logo
ANZ company logo
Varthana company logo
GyanDhan company logo
Credit Fair company logo
Propelld company logo
Bajaj Finserv company logo
Northern Arc company logo

Who Is This Course For?

Anyone with a passion for building a career in Digital Marketing

For Tech Professionals
  • Learn how to integrate digital marketing strategies with technology to optimize online presence and campaigns.
  • Apply your technical knowledge to implement advanced tracking solutions.
  • Leverage automation tools to streamline marketing workflows and improve campaign efficiency.
Top 1% Edge

Harness the power of automation to enhance your technical skillset in marketing.

How is this course different from others?

Feature

Combined Academic and Industry Mentorship

Learn from experienced faculty and senior marketers with hands-on exposure to real execution environments.

Primarily taught through general academic theory with limited exposure to tools, execution, and real-world product contexts.

Feature

Hands-On Product Projects & Case Studies

Integrates applied digital marketing, analytics, and AI through projects, business scenarios, and use cases.

Often rely on conceptual coverage with limited experiential or project-based learning.

Feature

Industry-Relevant Curriculum

Curriculum is designed for modern digital marketers, emphasizing AI applications, performance analytics, and measurable outcomes.

Often stay limited to introductory topics with minimal exposure to how modern teams actually work.

Feature

Certification & Career Signal

Carries a stronger learning signal by combining structured training, guided practice, and institution-backed credibility.

Certificates can feel generic, less distinctive, and weaker as a hiring or credibility signal.

Feature

Campus Immersion

Includes an optional campus immersion touchpoint for in-person learning, networking, and cohort connection.

Usually offer no campus immersion or meaningful on-ground learning opportunities.

Future of digital marketing with applied AI

The Future Of Digital Marketing with Applied AI is Here

$786
Billion

is the expected growth for advertising and digital marketing by 2026.

Source: industry outlook, 2025
$1,005
Billion

is the projected revenue for the mobile advertising market by 2032.

Source: market forecast, 2025

Digital marketing plus AI fluency will define the future of business growth.

Industry expert avatar
Industry Expert, Growth & Digital Marketing
About IIM Ranchi campus

About IIM Ranchi

The Indian Institute of Management Ranchi is a nationally recognised management school known for rigorous academics, applied research, leadership development, and strong industry engagement. Its learning ecosystem emphasizes multidisciplinary thinking, innovation, and entrepreneurial capability for future-ready business leadership.

NIRF 2025:

Ranked among India's leading management institutions, reinforcing IIM Ranchi's standing as a nationally recognised business school.

Entrepreneurship & Social Impact:

Encourages innovation and social responsibility through entrepreneurship initiatives, partnerships, and startup-facing programs.

Future-Focused & Multidisciplinary:

Offers multidisciplinary, future-ready learning across analytics, policy, strategy, leadership, and emerging business contexts.

Research & Global Outlook:

Builds analytical and globally aware leadership through research centres, collaborations, and broad managerial exposure.

Eduveda logo

Eduveda will help you learn with structure and execute with confidence.

How will Eduveda Help you?

1

Career Readiness and Portfolio Building

We will help you build a stronger portfolio and sharpen the practical skills needed to become job-ready.

2

Real-Time Learning Ecosystem

Experience a curriculum with live classes, review loops, and academic assistance designed to keep pace with industry needs.

3

Industry Integration and Projects

Participate in hands-on projects and guided practice so your learning stays practical, relevant, and execution-focused.

FAQs

The placeholder version of this page positions the programme as a six-month bootcamp with a part-time weekly commitment.

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